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Lynchpin Media experts in publishing, marketing and lead generation

Industry Reports.

Solution.

IT leaders today face more pressure than ever before as the rate of Digital Transformation has accelerated in light of a shift in working practices. ‘Digital’ is now the beating heart of many organisations, enabling innovation and productivity across the many business functions while also securing critical data and enabling efficiencies through automation.

As organisations continue to look to digital tools for business benefits, the march to digitalisation does not appear to be ending anytime soon. Our reports bridge creativity and data to allow us to dive deeper into some of the many subject areas relevant to today’s IT leaders as they navigate this complex digital environment.

Whether you’re seeking to identify the most challenging cyberthreats for your customers or identify their technology investment areas for the coming year, we can aid your market research project.

CXO Priorities – Bespoke Reports

Our bespoke reports offer a unique way to reach your target audience – comprising of compelling content based on data capture results, analytics and report design and creation. The report is bespoke to your company as it is based on a survey which most appeals to your area of interest (geo, job title, company size, industry). The survey can then be used to generate leads, create thought leadership content or blogs and is therefore the gift that keeps on giving. It is then yours to distribute and market as you wish.

Industry Reports Image
Industry Reports Image

CXO Priorities – Supplements

We can create either collaborative or bespoke supplements that enable you to showcase your expertise and thought leadership. Whether it be through articles, interviews, case studies or analysis, featuring in our supplements helps position your organisation as a trusted authority while also engaging with your target audience and increasing brand visibility.

Content within the supplement can serve as a lead generation tool by capturing the interest of potential customers.

CXO Priorities – Bespoke Reports

Our bespoke reports offer a unique way to reach your target audience – comprising of compelling content based on data capture results, analytics and report design and creation. The report is bespoke to your company as it is based on a survey which most appeals to your area of interest (geo, job title, company size, industry). The survey can then be used to generate leads, create thought leadership content or blogs and is therefore the gift that keeps on giving. It is then yours to distribute and market as you wish.

Industry Reports Image

CXO Priorities – Supplements

We can create either collaborative or bespoke supplements that enable you to showcase your expertise and thought leadership. Whether it be through articles, interviews, case studies or analysis, featuring in our supplements helps position your organisation as a trusted authority while also engaging with your target audience and increasing brand visibility.

Content within the supplement can serve as a lead generation tool by capturing the interest of potential customers.

Industry Reports Image

Global Technology Events Integrated Reports

Looking for an integrated marketing solution to help your business stand out in a crowded market? Why not sponsor one of our global events reports? This includes targeted data insights and leads, brand awareness through strategic alignment with one of our global titles and content creation to promote the report findings.

Industry Reports Example

Client name: Proofpoint

Proofpoint was looking to gain insights into the company’s target markets in Sweden and the Netherlands. We worked with the Proofpoint and agency teams to create a bespoke survey for 75 C-level executives in each country to learn more about organisations’ security culture and security awareness training.

Localisation was central to Proofpoint’s objectives with this campaign and the surveys were translated into the local languages before we commenced the data capture element. Once all data insights had been received, the strategic content team completed analysis and worked with the design team to create both interactive and PDF reports which outlined the key findings.

These were also translated into local languages and we complemented the reports with the creation of video interviews with key executives from Proofpoint to create additional awareness. This was a highly targeted campaign that resulted in valuable data insights, the creation of original local content assets and it was complemented by tailored awareness activities.